Weber Shandwick, a global communications agency, has appointed Robert Magyar as Senior Advisor to drive the firm’s strategic growth in the Asia-Pacific (APAC) region. Magyar, based in Beijing, brings over 20 years of experience in healthcare, public affairs, and government relations to this key role.

Magyar’s career is marked by his global expertise, having advised senior executives and industry leaders across major markets including China, Indonesia, Japan, Switzerland, and the United States. His return to Weber Shandwick is a homecoming of sorts, as he previously held senior positions at the agency’s Tokyo and Beijing offices from 2003 to 2011. In his most recent role, Magyar was honored with the Public Affairs Asia/PRCA Gold Standard Award for Professional Excellence.

In his new role as Senior Advisor, Magyar will collaborate closely with Tyler Kim, APAC CEO, to enhance Weber Shandwick’s market positioning and client experiences, with a strong focus on healthcare and corporate affairs.

“We are happy to have Robert onboard,” said Tyler Kim. “His appointment is a step forward in our commitment to delivering superior strategic solutions and accelerating our growth in the region. His extensive leadership experience and strategic vision will be invaluable as we navigate the next phase of our growth across all sectors, with a focus on healthcare and corporate affairs.”

Commenting on his new role, Magyar stated, “The communications industry is going through an accelerated expansion in the APAC region, and strategic solutions are becoming increasingly crucial in shaping reputation and stakeholder perceptions. Weber Shandwick is well aware of these opportunities, and I am excited to support them in building strong relationships and staying ahead of the curve.”