Thrive PR + Communications, an Australian PR and communications agency, has promoted Nathan McGregor to Associate Director and Melbourne 2IC (Second-in-Command).

Nathan McGregor, who has been a key player at Thrive PR since March 2020, previously served as Account Director for the Technology & Corporate sector. His new role as Associate Director reflects his significant impact and leadership within the agency. With over ten years of experience in communications and journalism across Australia and the UK, McGregor brings a wealth of expertise to his elevated position.

Before joining Thrive PR, McGregor excelled as a Senior Account Manager at Icon Agency. His broad experience in both sectors will be crucial in guiding the Melbourne team and further advancing the agency’s success in these dynamic fields.

As Thrive PR continues to expand, particularly in technology and corporate communications, McGregor’s leadership is expected to drive the agency’s growth and deliver exceptional results for its clients. Thrive PR operates offices in Melbourne, Sydney, and Brisbane, offering a full suite of services, including media relations, influencer marketing, social media management, and crisis communications.