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Spikes Asia Unveils 2024 Winners, Including Campaign From The Philippines

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Spikes Asia Unveils 2024 Winners, Including Campaign From The Philippines

6142

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Recognizing different industries in advertising worldwide, international award-giving body Spikes Asia announced its winners for this year, including an entry from the Philippines showing inclusivity in the country.

On March 14, Spikes Asia finally revealed the winning campaign entries this year as it opened the platform for submission of works in October 2023. Spikes Asia has categorized the winners into 25 sections determined depending on their focused fields, such as public relations, media, and digital craft.

Out of all these winners, an entry from the Quezon City government has made it to the list of winners under the PR category that tackles gender equality and the presence of inclusivity.

Quezon City’s “Right to Care” card was spotlighted by Spike Asia and gained a Bronze Spike for its initiative of making a community that has a safer space for queer society, noting that the country has a strict perspective on sexual identity.

The “Right of Care” card has given LBTQIA+ individuals residing in Quezon City the right to consent to their partners, including medical treatments, procedures, and even prescriptions.

The said campaign was initiated by Quezon City Mayor Joy Belmonte in 2023 in response to the growing issue of the queer community, wherein they are restricted from giving consent to their partners because of their sexual identity.

Along with this entry are campaigns from different Asian countries, such as Singapore, Australia, and New Zealand.

Spikes Asia is an award-giving body that recognizes companies and agencies that present innovation, technology, and problem-solving that will help society. The said recognitions are not only to highlight brand programs but also to encourage good deeds from individuals based on the campaigns implemented.

To get to know more about the Spikes Asia Awards and its winners this year, you may visit their website https://www.spikes.asia/.