Spikes Asia Awards, the prestigious hallmark of creative communications and marketing excellence in the Asia-Pacific region, originally established in 1986 as the Asian Advertising Awards, is thrilled to announce the commencement of its 37th edition, inviting entries from industry leaders and innovators.
In an industry that is constantly evolving, the Spikes Asia Awards continue to keep up with the rise of gaming platforms as a medium for new-age creatives. Spikes Asia is revealing their new Gaming Spike, an award that honors those who are able to show ingenuity and tap into the gaming community’s potential for good experiences, connections, and commercial success.
The Creative Strategy Spike has also evolved from the Strategy & Effectiveness Award. This category will honor brands that demonstrate creativity, strategic excellence, and flawless execution. The Media Spikes have also been updated with an entire restructure of the categories and the addition of the Insights & Media Strategy section.
This year’s Jury Presidents are a diverse group of experts representing an unprecedented number of markets. For the first time, a Taiwan-based agency joins a distinguished panel that includes representatives from Australia, Mainland China, India, Japan, New Zealand, the Philippines, Singapore, and South Korea.
The thirteen Presidents and the Juries they preside over are as follows:
- Aditya Kathy — Creative Effectiveness and Creative Strategy
- Alice Chou — Direct and Outdoor
- Emily Poon — PR
- Guan Hin Tay — Print & Publishing, and Radio & Audio
- Jax Jung — Digital Craft, and Social & Influencer
- Joey David Tiempo — Entertainment, Gaming, and Music
- Lyndon Louis — Healthcare
- Mandy Hou — Creative Data and Innovation
- Rob Galluzo — Film Craft
- Sapna Nemani — Media
- Takahiro Hosoda — Design, and Industry Craft
- Tony Bradbourne — Film
- Valerie Madon — Brand Experience & Activation, Creative Commerce, and Glass: The
- Award for Change, Integrated and Grand Prix for Good
The award ceremony is scheduled to take place at the Conrad Centennial in Singapore, concluding a two-day event on March 13-14, 2024. Entries are accepted until February 1, 2024. Early submission by December 21, 2023, is encouraged to avoid late fees.
To facilitate the application process, Spikes Asia provides Entry Kits in English, Japanese, Korean, and Chinese, guiding applicants through categories, work accreditation, and post-submission procedures.
To learn more and to register, visit their official website.