Known in being the creative public relations agency, Poem, clinched the Australian PR partnership for Google, spearheading the company’s Publicity services plan and content-driven earned media campaigns for 2025.

Part of Poem’s responsibility is to aid support in managing soon-to-be-launched initiatives, announcements, and managed communications activities spanning Google’s product devices, AI developments, and consumer updates, covering platforms such as Google Search, Gemini, YouTube, Google Maps, and more.

Poem’s Managing Director, Katie Raleigh, expressed the agency’s excitement about its collaboration with Google, describing the partnership as a significant privilege. She emphasized how thrilled the agency is to work with such a legendary brand and an exceptionally talented team.

Poem’s General Manager, Rhania Farah, reflected on the rapid progress the agency has made in just a few months. She highlighted the impactful initiatives, such as featuring a Google Researcher at TEDxSydney to discuss the future of AI, collaborating with Queensland University to highlight AI’s role in whale conservation, and teaming up with renowned Australian artist Mulga to creatively showcase Google’s top trends for 2024.

Farah also noted the widespread media and social media attention these projects have garnered and expressed anticipation for the exciting developments the upcoming year will bring.