Payments Network Malaysia (PayNet), the national payments network and shared central infrastructure for Malaysia’s financial ecosystem, has appointed Natasha Hussain as its new Editorial and Media Relations Manager.

In this role, Natasha will spearhead the company’s content development, narrative building, and media outreach efforts—strengthening PayNet’s voice in an increasingly dynamic and digital financial landscape.

Natasha brings with her 16 years of rich journalism experience from major media outlets across Malaysia, Mainland China, and most recently, Turkey. Prior to joining PayNet, she served as host and producer of a daily show on TRT World, where she explored the intersections of technology, startups, and emerging social media trends. Her global media background and storytelling expertise position her uniquely to elevate PayNet’s communications strategy and public engagement.

As PayNet continues to drive innovation and financial inclusion through seamless digital payment solutions, Natasha’s appointment marks a strategic move to align the company’s messaging with the evolving expectations of stakeholders, partners, and the public.