{"id":4163,"date":"2024-08-01T09:58:06","date_gmt":"2024-08-01T01:58:06","guid":{"rendered":"https:\/\/joyous-tan-antelope.62-72-47-242.cpanel.site\/?p=4163"},"modified":"2024-08-01T09:58:06","modified_gmt":"2024-08-01T01:58:06","slug":"manilas-finest-artists-headlines-axes-new-finer-than-fine-fragrances-launch-event","status":"publish","type":"post","link":"https:\/\/publicomagazine.com\/?p=4163","title":{"rendered":"Manila\u2019s Finest Artists Headlines AXE\u2019s New &#8216;Finer Than Fine&#8217; Fragrances Launch Event"},"content":{"rendered":"<p>AXE recently hosted the launch of its NEW AXE Fine Fragrance Collection  with an unforgettable event held at Apotheka, Poblacion Makati. The exclusive experience featured Manila\u2019s finest artists and tastemakers of today for an evening of music, scents, and good vibes.<\/p>\n<p>The night featured captivating performances each embodying the unique vibe of AXE&#8217;s three new scents. FERN enthralled the audience with Pinoy indie-pop tunes reflective of the earthy and nature-inspired ambiance of Emerald Sage. Jason Dhakal gave an electrifying performance with smooth and soothing notes representing the calm and collected essence of Blue Lavender. Last but not the least, Oside Mafia delivered energetic and fresh beats in harmony with Aqua Bergamot.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/pageone.zyndk8.com\/wp-content\/uploads\/2024\/07\/Screen-Shot-2024-07-30-at-4.35.31-PM.jpg\" alt=\"\" width=\"926\" height=\"1390\" class=\"aligncenter size-full wp-image-263044\" \/><\/p>\n<p>Guests were also treated to an exhilarating atmosphere with beats spun by DJs CRWN and Butta B, ensuring the energy remained high throughout the night. One of the highlights of the evening was the blind scent test, where guests participated to vote which fragrance they prefer and suited them best. The blind test included the 3 new scents of AXE plus one (1) expensive perfume brand. The results turned out that the majority of the people who attended preferred AXE versus the expensive perfume brand.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/pageone.zyndk8.com\/wp-content\/uploads\/2024\/07\/Guest_-Naia-Ching-1.jpg\" alt=\"\" width=\"932\" height=\"1390\" class=\"aligncenter size-full wp-image-263042\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/pageone.zyndk8.com\/wp-content\/uploads\/2024\/07\/Guests_-Rhea-Bue-and-Rei-Germar-1.jpg\" alt=\"\" width=\"1116\" height=\"1390\" class=\"aligncenter size-full wp-image-263043\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/pageone.zyndk8.com\/wp-content\/uploads\/2024\/07\/Guest_-David-Guison-1.jpg\" alt=\"\" width=\"1110\" height=\"1390\" class=\"aligncenter size-full wp-image-263041\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/pageone.zyndk8.com\/wp-content\/uploads\/2024\/07\/Miko3-1.jpg\" alt=\"\" width=\"904\" height=\"1256\" class=\"aligncenter size-full wp-image-263040\" \/><\/p>\n<p>To complement the evening\u2019s theme, bespoke cocktails inspired by the new scents were served, offering a multisensory experience that delighted the attendees.<\/p>\n<p>The event showed AXE&#8217;s goal in bringing good vibes to people, leaving a lasting impression on all who attended. With the launch of the new AXE Fine Fragrance Collection, AXE continues to redefine the modern guy with scents that are both refined and adventurous.<\/p>\n<p>AXE&#8217;s new fine fragrances are carefully crafted to evoke distinct atmospheres and emotions. <strong>Aqua Bergamot<\/strong> has a crisp and sparkling-like crystal blue waters, and the scent is bright, light, and cool. Essential oils of Bergamot, Sage, and Juniper combine with earthy sandalwood and spicy nutmeg, creating a harmonious &#8220;land and sea&#8221; experience. <strong>Blue Lavender<\/strong> has a blend of lavender, mint, and amber notes, offering a smooth, rich, and peaceful aroma. It balances sweetness and lightness, reminiscent of a bite of Italian gelato on a warm summer&#8217;s day, with the warmth of vanilla and tonka bean. Lastly, <strong>Emerald Sage<\/strong> is for those who love the outdoors. This scent captures nature\u2019s essence with Geranium, Cedarwood, and Indonesian Patchouli. It features top notes of Moroccan spearmint, French lavender, and Canadian Fir Balsam, complemented by Indian cardamom and Virginian Cedarwood.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>AXE\u2019s NEW Fine Fragrance Collection launched with Manila\u2019s finest artists and tastemakers for an evening of music, scents, and vibes.<\/p>\n","protected":false},"author":1,"featured_media":4164,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[71],"tags":[],"class_list":["post-4163","post","type-post","status-publish","format-standard","has-post-thumbnail","category-brand-love"],"zyndk8_nxtgen_metadata":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Manila\u2019s Finest Artists Headlines AXE\u2019s New &#039;Finer Than Fine&#039; Fragrances Launch Event - PUBLICO Magazine | Premier Magazine for Public Relations<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/publicomagazine.com\/?p=4163\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Manila\u2019s Finest Artists Headlines AXE\u2019s New &#039;Finer Than Fine&#039; 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