MullenLowe MARC, the public relations unit of MullenLowe TREYNA, won 1 Gold and 5 Silver Anvils at the 58th Anvil Awards organized by the Public Relations Society of the Philippines (PRSP).<\/p>\n
Cetaphil emerged as the big winner in the group after Skin Awareness Month received top honors in the category of Special Events and Exhibits. It won Gold for effectively mounting a multi-stakeholder event despite the pandemic, bringing together over 5,000 pharmacists, 800 Health Care Professionals, and 2,814 consumers in Cetaphil\u2019s biggest virtual event in 2022.<\/p>\n
Also under Cetaphil, the Level Up Series won silver in the Product Launch category after successfully launching the Cetaphil Ultra Protect Antimicrobial Cleansing Bar in 2022. <\/p>\n
Both wins mark a first for Cetaphil (and parent company Galderma) in the prestigious awards ceremony. <\/p>\n
Unilever hair care brand TRESemm\u00e9 also won silver in the Special Events category for the TRESemm\u00e9 House of Salon, bringing MullenLowe MARC\u2019s total haul to 3 for the events category. <\/p>\n
Meanwhile, longtime MullenLowe MARC client Avon Philippines bagged 3 awards in this year\u2019s show. Avon\u2019s SpeakOut Dialogues won Silver in Podcasts, Beauty For All won Silver in Publications, and Avon\u2019s Breast Cancer Awareness effort #NormalForMe won Silver in the Multimedia category, all under PR Tools. <\/p>\n
For this year\u2019s haul, MullenLowe MARC became a PR Agency of the Year nominee for the second straight year.<\/p>\n