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FleishmanHillard Unveils FH Fusion: AI Suite Transforming Communications

FleishmanHillard has launched FH Fusion, a groundbreaking AI Suite designed to empower communicators with customizable solutions that drive impactful client results.

FleishmanHillard Unveils FH Fusion: AI Suite Transforming Communications

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FH Fusion, a new suite of communications solutions powered by artificial intelligence. This offering integrates various AI models, proprietary data tools, and the agency’s institutional knowledge to support strategic communications.

FH Fusion is currently being used by over 1,000 strategists across the agency. It is built to enable communicators to design and adapt client solutions independently, without the need for engineering support.

Among the tools developed through FH Fusion are: a simulator that forecasts stakeholder responses to messages; an AI agent that evaluates brand positioning in relation to evolving cultural, regulatory, and reputational factors; risk management tools that identify potential vulnerabilities; and workflow optimization solutions for leadership teams.