Allison Worldwide, a leading integrated marketing and communications consultancy, has announced its latest client partnership with EcoFlow, a trailblazer in portable power and renewable solutions. This collaboration marks an exciting expansion of Allison Worldwide’s client base in the Australia and New Zealand (ANZ) region.

The new partnership will see Allison Worldwide’s ANZ team develop and execute a robust, ongoing public relations strategy to enhance EcoFlow’s presence and influence in the market. The focus will be on promoting EcoFlow’s innovative range of eco-friendly energy products, including portable power stations, solar panels, and generators.

Michelle Rovere, Managing Director of Allison ANZ, expressed enthusiasm about the collaboration, stating, “Our passion for storytelling truly comes to life when we have the opportunity to work with innovative brands like EcoFlow. At a time when cost of living pressures remain top of mind for consumers, we believe the brand has compelling narratives to share based on its firm commitment to an affordable, sustainable and greener future for individuals, families and communities.”

This partnership aims to position EcoFlow as a leader in sustainable energy solutions within the ANZ market, emphasizing the company’s commitment to environmentally friendly technologies and its vision for a more sustainable future.