Ashbury, a strategic communications consultancy, has announced its expansion into the Middle East with the opening of its new office in Dubai. This marks Ashbury’s first space outside of Asia, adding to its existing offices in Hong Kong and Singapore.
The Dubai office will be spearheaded by two key hires from Ashbury’s Hong Kong team. Audrey Kabilova, previously Vice President of Communications at Natixis Corporate & Investment Banking, will take on the role of Associate Director of Advisory. She will be joined by Jason Wincuinas, who will serve as Associate Director and Senior Writer/Editor. Both have relocated to Dubai and will officially join the office pending customary visa approvals.
Ashbury’s expansion into the Middle East is a strategic move aimed at supporting the firm’s global clients in the region and advising local clients on reputation-building and thought leadership with a focus on global and Asia-specific markets. The new office will concentrate on sustainability and technology communications, particularly for clients in the financial sector and organizations targeting financial and corporate audiences.
“Opening in the Middle East is a natural next step for Ashbury. The region is critical to the global energy transition and financing for innovation from climate technology to AI. It also has increasingly strong trade and investment links with markets in Asia, which is our heartland. We’re excited to work with global clients to articulate their opportunity in the Middle East, and with clients from within the region to illuminate a complex, fast-moving economic transformation that will impact the rest of the world,” said Adam Harper, Founder and Managing Partner of Ashbury.
The Dubai office’s launch also coincides with Ashbury’s partnership with Seagrass, a climate finance company based in Abu Dhabi and owned by E.ON. This partnership underscores Ashbury’s commitment to driving sustainability initiatives in the region.
With this expansion, Ashbury now operates three offices across Asia and the Middle East, serving a growing client base with a specialized focus on the intersection of finance, technology, and sustainability. The firm’s total team has expanded to 17 employees, further solidifying its position as a global leader in financial communications.